The Journal

Smart insights on all things digital strategy. The IMGE Journal is your hub to stay up-to-date on an ever-changing industry.

5 Questions You Need to Answer Before You Start Recording A Podcast

August 2022 | by Anfon Ha

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Political Branding: The Case for Red, White, and Blue

July 2022 | by Josh Mahan and Jacob Klingensmith

Since the dawn of American politics, Democrats and Republicans alike have widely followed the tried-and-true practice of using red, white, and blue for branding their ...

What Is a Fundraising Upsell?

July 2022 | by Beth Baumann and Conner Downard

Published November 2021. Last Updated July 2022. What Is a Fundraising Upsell? An upsell is an additional ask to customers at the time of purchase to encourage ...

How to Improve Gmail Deliverability

July 2022 | by Conner Downard

Originally published April 2019. Last updated July 2022. With over 1 billion active users, Gmail is an email service provider that marketers cannot afford to ignore when it ...

The Political Campaign Cybersecurity Training Every Staffer Needs

July 2022 | by Zach Stites

With increased cyber-attacks across the globe, it is more important than ever to be implementing best practices at every level of the campaign team. Are ...

What is TRUTH Social? Here’s the ‘Truth.’

July 2022 | by Michael Hennessy

After a much-anticipated launch, Donald Trump’s TRUTH Social is finally live (well, mostly). In this IMGE Journal, we will discuss the launch of this ...

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The Journal

Featured Article

5 Questions You Need to Answer Before You Start Recording A Podcast

Political Branding: The Case for Red, White, and Blue

What Is a Fundraising Upsell?

How to Improve Gmail Deliverability

The Political Campaign Cybersecurity Training Every Staffer Needs

What is TRUTH Social? Here’s the ‘Truth.’

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