Smart insights on all things digital strategy. The IMGE Journal is your hub to stay up-to-date on an ever-changing industry.
October 2023 | by Emily Karrs
September 2023 | by Conner Downard
Every marketer knows it’s a best practice to reduce friction for your audience. The more barriers you put between your user and the transaction, ...
June 2023 | by Courtney Weaver
Ever wonder why some of the social media posts you see or texts you receive look…different? No, we’re not talking about green texts ...
June 2023 | by Conner Downard
The political fundraising landscape is set to be revolutionized in 2024, with conduit fundraising via the WinRed platform emerging as the game-changer. What is conduit fundraising? ...
April 2023 | by Conner Downard
For too long, digital marketers have been content to let “best practices” guide their strategy. 2022 saw unprecedented frustration around political fundraising. At IMGE, we see ...
February 2023
As we kick off a new year, we asked a few of the members of GP3 Partners for their predictions for digital in the political ...