The Journal

Smart insights on all things digital strategy. The IMGE Journal is your hub to stay up-to-date on an ever-changing industry.

IMGE Weighs In on the 2020 Democrat Logos

April 2019 | by Corinne Clark

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How to Work Around Facebook’s Ad Text Limit

April 2019 | by Megan Holcombe

Have you ever set up an ad for your brand on Facebook, only to have the ad rejected? We’ve all been there. It seems ...

How to Improve Gmail Deliverability

April 2019 | by Aaron Summers

With over 1 billion active users, Gmail is an email service provider that marketers cannot afford to ignore when it comes to inbox placement. But Gmail’...

Alexa, How Do I Market With Voice Search?

March 2019 | by Jessica Kergo, Megan Holcombe

“Alexa, what’s the weather?” Voice search is on the rise – and it’s no wonder. It takes zero effort, and users get the answer ...

Why Do You Need an Online Store?

March 2019 | by James Desio

Online stores have a reputation for being a hassle. Buying inventory you might not need, large upfront costs, and order fulfilment used to make running ...

The Scoop on Digital Ad Fraud

March 2019 | by Corinne Clark

In 2018, digital ad spend climbed to $107 billion in the United States. With many companies and political campaigns shifting funds from traditional TV spots to a ...

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