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Impact Creators Studio

How We Drove 150K+ Impressions—and 50+ New Customers—with Local Influencers

Hyper-Local Influencer Marketing for Wellness

July 8, 20241 min readImpact Creators Studio Team
How We Drove 150K+ Impressions—and 50+ New Customers—with Local Influencers

To support the launch of a new rhythm-based yoga class, FlowCorps needed more than ads—they needed authentic buzz.

The Challenge

FlowCorps was launching a new rhythm-based yoga class and needed to generate authentic local interest beyond traditional advertising.

Our Approach

We activated a hyper-local influencer campaign across Raleigh-Durham, partnering with micro and mid-tier creators who aligned with FlowCorps' wellness, wholeness, and strength values. Through GRWM-style content, class passes, and curated events like "Feel the Beat," we sparked meaningful engagement and user-generated content.

Results

The results? 15+ influencer posts, 150K+ Instagram impressions, and 50+ class signups from referral traffic alone.