How it works:
Our development team created a plugin that directly integrates your WordPress site with our Iterable account. Once the plugin is activated on your site, users will be prompted with a question to allow notifications from your website. After opting in, we are able to push notifications directly to the user on their browser as well as on site.
When users opt-in on your website, we append this data to their current Iterable profile. This gives us a more complete data model.
A big advantage of web push is that we don’t need the users to input any personal information to opt in. This provides a lower point of entry into your database and more subscribers for you.
Iterable’s intuitive user interface makes sending out Web Push notifications extremely simple.
Percent of web push opt-ins who stay subscribed:
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